Anat's career has taken her around the world. An innovative leader, Anat has worked with well-known hotel brands including Four Seasons, Holiday Inn and  Radisson. She's since been a management consultant, a Hollywood executive and producer (her first movie aired on CBS) and travel expert on television and online. While at the helm of Mike's Hard Lemonade in its early days, Anat helped grow the company into a $200 million juggernaut within three years, creating a brand new category in the ultra-competitive beverage alcohol industry. Amazingly, she succeeded at Mike's despite her allergy to alcohol. After departing Mike's, using her Hollywood know-how, Anat wrote, produced and directed Beer Wars, a feature-length documentary that examines capitalism and free enterprise in 21st-century America. This award winning film is distributed by Warner Bros. It is also available on Netflix, iTunes, Amazon and Hulu and was sold to Showtime and CNBC. Anat is currently the Founder and CEO of StashWall, an early-stage technology startup. The platform provides a visual and intuitive way to integrate and connect all areas of your life in one convenient, secure and accessible place. Always ready to share her POV, Anat has been both in front of and behind the camera, on stage speaking to audiences of hundreds or thousands and is active on social media. She has been quoted or interviewed in 500+ TV, radio, print and online press outlets. Follow

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Winning the Battle for Attention

Anat Baron

Attention has become the most valuable currency of the 21st century. The constant barrage of information and new delivery platforms have created a bottleneck. The problem isn’t technology itself but rather how we use it to reach our target audience. Winners will excel at capturing customers’ attention and trust by delivering the right content, in the right dose, at the right moment using the right information on the right platform. Anat Baron will discuss the attention economy, the challenges ahead and the opportunity to build engagement using storytelling in your community and beyond.

what you get

  • Last up to one hour
  • Allow for up to 200 connections into the Cast (a connection is a login from a unique location)
  • Include the two-way video experience (including interactive HD streaming video and audio) and dedicated support