David Hutchens is a bestselling author, business writer and learning designer who creates communication solutions for The Coca-Cola Company, Wal-Mart, IBM, GE, Nike, Bank of America, and others. He served as chairman of Storytelling in Organizations, a special interest group of the globally renowned National Storytelling Network. He speaks to organizations and leadership teams across America, Europe, and beyond on the topic of storytelling as an organizational capacity. His new book is “Circle of the 9 Muses: A Storytelling Field Guide for Innovators and Meaning Makers,” Wiley & Sons 2015 He is creator of the Learning Fables -- a book series that uses narrative and metaphor to illustrate principles of organizational learning. With titles that include "Outlearning the Wolves" and "Shadows of the Neanderthal," the popular business fables are available in over a dozen languages. In partnership with The Conference Board, he is creator and lead facilitator of The Team USA Leadership Experience, at the Olympic Training Center in Colorado springs; and he also facilitates The Apollo Leadership Experience at NASA's Johnson Space Center in Houston. A nationally recognized developer of innovative learning products, David's work has been recognized with distinctions such as Training & Development's "Training Product of the Year" award, ASTD's prestigious "Excellence in Practice" award, and many more.
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The Narrative Leader: Telling Stories & Making Meaning

David Hutchens

If you’re a leader, you’re the narrator. Today, more and more organizations are recognizing the power of narrative and story as a core leadership discipline.

Are you building a brand? Tell a story. Speeding the change process? Tell a story. Are you looking for powerful ways to preserve your culture, archive knowledge, and engage your people and your marketplace? Tell a story!

In this fun and interactive program, bestselling business author David Hutchens will introduce you to the fast-growing body of theory around organizational narrative. You will learn to identify the “narrative assets” that define your leadership and your organization.

Most importantly, you’ll discover the power of inviting the team to serve as “interpretive community” in co-creating the organization’s story.

what you get

  • Last up to one hour
  • Allow for up to 200 connections into the Cast (a connection is a login from a unique location)
  • Include the two-way video experience (including interactive HD streaming video and audio) and dedicated support