Bill Cates CSP, CPAE, is a Hall of Fame motivational keynote speaker and an expert in client attraction and client engagement. Bill's content-rich keynotes and breakouts are dynamic, fun, and high energy. He will interview your most successful reps/members and incorporate their stories and best practices into his program – making them the stars! Bill's authenticity and ability to connect with your audience will result in a highly interactive session. Your people will leave feeling good about themselves and with practical ideas to increase results. Bill is the author of 5 books, including Get More Referrals Now! (McGraw-Hill) and Beyond Referrals (McGraw-Hill). He has revolutionized the way businesses acquire more high-value clients through referrals, introductions, and advocates – increasing revenues and decreasing expenses at the same time. Bill's client-attraction system has been featured in Success Magazine, Entrepreneur Magazine, Selling Power, as well as a personal feature story in Money Magazine. In the past 20 years, Bill has spoken to over 1500 audiences on 5 continents, including keynotes for the prestigious Million Dollar Round Table in the US, Australia, Korea, and Malaysia. Bill is a high-content, high-energy, and high-impact speaker who provides audience members with strategies and ideas they can put to use immediately to produce tangible results.

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Telling Your Story – Selling Your Value

Bill Cates

Discover and Communicate Your Authentic Value Proposition to Win More Clients and Referrals.

Fundamental to your business success is your ability to discover, articulate, and communicate your value. Bill’s experience has been that most people (and businesses) are not clear and confident at communicating their full value, in a way that feels genuine and captures the attention of others.

It’s Time for You to Discover:

  • 2 Proven Ways to Identify Your Full Value
  • 6 Questions for Which You Must Know the Answers
  • The Authentic Value Proposition Formula…
  • Tapping into the Awesome Power of Your Personal Why”
  • The 5 Critical Elements for Your Effective Value Proposition

 This is NOT a tricky elevator speech! This is a genuine way to express your value that will resonate with anyone.

what you get

  • Last up to one hour
  • Allow for up to 200 connections into the Cast (a connection is a login from a unique location)
  • Include the two-way video experience (including interactive HD streaming video and audio) and dedicated support