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Brand building + hardcore strategy x positivity = Melanie Spring. Melanie is the Chief Inspiration Officer at Sisarina, a DC-based brand strategy agency. She's an entrepreneur, international speaker, and approachable badass spreading the gospel of rocking your brand.
 
Sick of hearing the same old corporate stories, she traveled 7,000 miles in 3 weeks on the Live Your Brand Tour interviewing businesses of all sizes about what makes them tick. After the stories were published in Entrepreneur Magazine, she became a Contributing Writer and successfully established herself as a branding expert.
 
Sisarina created Brands That Rock, an entrepreneurial tribe of rockstar humans, while Melanie facilitates workshops at Fortune 500 companies. She's truly living her purpose inspiring others. After listening to her TED-style talks and workshops, you'll have a solid to-do list, bold ideas, and the inspiration to get out there and do something bigger. 

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Rock Your Humans (By Rocking Your Culture)

Melanie Spring

Recruiting + Retention = Branded Culture

Between a full time job, after-work life, and volunteering, we’re all burning out. So, how do we get buy-in from our teams to help with sales, marketing & recruiting? We have to rock our humans.

Your brand is built on what other people are saying you, not what you’re saying yourself. People are talking about you, but are they saying what you want? Getting your entire team on board by starting with the culture, you will be able to control what everyone is saying about you.

This talk will help you break the corporate rulebook in half and allow you to start talking human-to-human. Refreshing your core values, creating an inspiring place to work or volunteer, and making sure your brand infiltrates everything you do, you’ll find that you’re building an organization from the inside out.

It’s up to YOU to rock your humans.

You’ll get:

-tips for understanding your brand and its potential

-ways to stand out when attracting new clients & talent

-tips on how to create a culture your employees want

-a new way to look at your recruiting and retention processes

Every Program Purchase Includes

  • Gear Checks and Pre-Call Rehearsal: Your Geniecast Experience Specialist will test the audio, video, and internet connection for your primary location as well as the Genie (Presenter).
  • Expert Feature Management: Customized features are available to Cast participants per Client specification.
  • Live Technical Support: We’re with you every step of the way to ensure a smooth end-to-end Cast experience.