Amahl Williams has spent his career developing complex integrated marketing and business development programs for large retail, media, and telecom organizations. As Vice President of Business Development for Pluris Marketing, Amahl is responsible for sales and marketing processes at Pluris and helping clients exceed their own marketing and sales goals. Amahl is a seasoned marketing executive with experience at Verizon, Aberdeen, and uberVU. Prior to joining the team at Pluris, Amahl led Business Development at PureB2B where he focused on the intersection between marketing and sales and was responsible for managing the growth and success of the business development team. Amahl's expertise spans traditional and non-traditional marketing channels, and he has particular expertise in social marketing, mobile, and cloud. Amahl holds a B.S. in Marketing and MIS from Nichols College. He is a proud board member of One Good Act and the Nichols College Board of Advisors. 

No books available at this time

Have Questions?

Marketing is Hard. Don’t Fight Amongst Yourselves

Amahl Williams

Amahl Williams brings solutions to common marketing pain points. His programs focus on the intersection of marketing and sales (smarketing) including traditional and non-traditional marketing channels. He delivers a comprehensive perspective that turns old-school siloed systems into multichannel models that increase ROI.

Amahl draws from his experience developing complex integrated marketing and business development programs to address common problems and present concrete solutions in the following areas:


Business development thrives where sales and marketing intersect. Amahl brings a ton of experience collaborating across departments to design and execute strategies that build brands and drive conversions. These silos, created not only by process but by culture, need to be broken to foster improvement.

Every Program Purchase Includes

  • Gear Checks and Final Systems Check: Your Geniecast Experience Specialist will test the audio, video, and internet connection for your primary location as well as the Genie (Presenter).
  • Expert Feature Management: Customized features are available to Cast participants per Client specification.
  • Live Technical Support: We’re with you every step of the way to ensure a smooth end-to-end Cast experience.