Daniel Lemin is a respected authority on the reputation industry. An early Google hire, Lemin was one of the first pioneers to realize the importance, impact, and power of online ratings and reviews on small businesses and the ongoing struggle business owners have with their online reputations. He is the author of the bestselling book Manipurated. Lemin is an acknowledged expert on digital marketing, public relations, and reputation management and is a consultant for prominent Fortune 500 companies, including Nestle USA, Procter & Gamble, Hilton Hotels, Sony, Suzuki Motors, Munchkin, and Best Buy. Lemin is also a senior strategist with the consulting firm Convince & Convert, a regular contributor to the Convince & Convert marketing blog, rated the number one content marketing blog in the world, and a frequent speaker at industry events and trade shows. Lemin holds an M.A. in communications and leadership from Gonzaga University.

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Daniel Lemin

Manipurated is a hard hitting presentation of the powerful and misunderstood ratings and reviews industry – a multibillion dollar niche business that has operated under the radar since its inception.

In the talk, outspoken industry insider Daniel Lemin – a wellknown digital and social media marketing expert and consultant – pulls the plug on the fraudulent, harmful and unethical practices of ratings and reviews companies and gives business owners tangible, realworld advice for fighting back and winning. Lemin coined the term Manipurated to define the mechanisms and strategies that have unfairly stacked harmful, misleading, and inaccurate ratings and reviews against thousands of small and mediumsized business owners, sole proprietors and independent contractors.

what you get

  • Last up to one hour
  • Allow for up to 200 connections into the Cast (a connection is a login from a unique location)
  • Include the two-way video experience (including interactive HD streaming video and audio) and dedicated support