Inbound Marketing Methodology
Inbound is an approach to marketing that reaches today’s consumer. Instead of buying ads, buying email lists, or cold calling, Inbound marketing focuses on creating educational content that pulls people toward your website where they can learn more about what you sell on their own terms. Traditional marketing is disruptive. Inbound marketing engages prospects.
In this interactive workshop, attendees will learn;
a. What is inbound marketing?
b. The philosophy: Why inbound works.
c. The methodology: How inbound works.
d. The tools: What works.
e. How to design their first inbound campaign.
Every Program Purchase Includes
- Gear Checks and Pre-Call Rehearsal: Your Geniecast Experience Specialist will test the audio, video, and internet connection for your primary location as well as the Genie (Presenter).
- Expert Feature Management: Customized features are available to Cast participants per Client specification.
- Live Technical Support: We’re with you every step of the way to ensure a smooth end-to-end Cast experience.