All In: Creating a Culture of Buy-In and Belief
Teaming up with research giant Towers Watson, authors Adrian Gostick and Chester Elton present an unprecedented 300,000-person study conducted in the worst of the recession. Based on this breakthrough research, they present a simple seven-step roadmap that all managers can follow to create a high-achieving culture in their own teams.
With the most current data available on culture, the authors offer specific how-tos for each step, and tell fascinating stories that vividly depict just how these powerful methods can be implemented.
Audiences will learn:
• The 3 research-based characteristics of the world’s most profitable, productive organizational and team cultures
• The 7 steps today’s most successful managers use to generate buy-in
• How managers at any level can build a productive culture
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